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How We Use Cookies

So that you can make full use of the personalised features on our website, your computer, mobile phone or other device (all referred to here as device) you will need to accept cookies.

Here you can see what cookies may be sent to your device and what we use each cookie for. You can set your browser to reject cookies (see the ‘Help’ menu of your browser to find out how to do this), but please bear in mind that if you do this, certain personalised features of this website cannot be provided to you.

How does the site use cookies?

During any visit to this site, the pages you view – along with a cookie – are downloaded to your device. This allows us to store information to operate the site as you move from page to page.

We use cookies to help us analyse the profile of our visitors and provide them with a better, more personalised service. Cookies also allow us to provide our service to you - for instance, by retrieving your current shopping basket so that you can make purchases, by recognising your device when it accesses the website and by making it easier for you to navigate our website.

Our cookies do not store financial information, or information which is capable of directly identifying you (such as your name or address). Cookies simply allow our website to personalise and improve your experience.

As we rely on cookies to personalise and improve your experience on our website, your browser needs to be set to accept cookies before you can place an order on the website. Each browser is different so check the ‘Help’ menu of your browser to learn how to change your cookie preferences if you wish to do so or visit http://www.aboutcookies.org.uk/managing-cookies.

Below is a list of the cookies we use with a clear description of their purpose:

Cookie Provider
& Cookie Name
First or third-party cookie Purpose cookie used for
Data Collected
How long is this held for
Adalyser
  • __adal_ca
  • __adal_cw
  • __adal_id
  • __adal_ses
Third Party Advertising and marketing effectiveness
User ID – a unique number that allows you
to be tracked over subsequent visits
Web address visited No personal data
2 Years
Adroll
  • __ar_v4
Third Party Adroll tracks the pages and products you
look at on our website to help us provide you with
relevant advertising when you are browsing other
websites.

More information can be found at:

https://www.adrollgroup.com/privacy
User ID – a unique number that allows you to be tracked over subsequent visits
6 Years
Cloudflare
  • __cfduid
Third Party Cloudflare is a security tool that
prevents malicious access to our website.

User ID – a unique number that allows you to
be tracked over subsequent visits.
Web address visited No personal data
1 Year
Dynamic Yield
  • _dy_c_att_exps
  • _dy_c_exps
  • _dy_csc_ses
  • _dy_df_geo
  • _dy_geo
  • _dy_ses_load_seq
  • _dy_soct
  • _dy_toffset
  • _dycst
  • _dyid
  • _dyus_
  • _dyus_
Third Party Dynamic yield records how you navigate
around the website and allows us to test different versions
of our site to see which one would perform best.
Location (City & Country)
User ID – a unique number that allows you to be tracked over subsequent visits.
1 Month
Google Analytics
  • __utma
  • __utmb
  • __utmc
  • __utmt
  • __utmz
Third Party Google Analytics helps us collect and analyse
visitor information such as browser usage, new visitor numbers,
response to marketing activity and shopping times.
That information helps us to improve the website
and your shopping experience, and
to make our marketing campaigns relevant.
Location (City & Country)
User ID

a unique number that allows you to be tracked
over subsequent visits.

Internet Protocol (IP) addresses

Device / Client identifiers i.e iPhone 5 running safari browser

2 Years
Magento
  • frontend
First Party Your sesssion ID on the website which
is only held for the duration of your visit.

Session ID

a unique number that lasts for the duration of your visit

Not stored
Mouseflow
  • mf_[session]
  • mf_user
Third Party Mouseflow records how you navigate
around the website including how you move
your mouse, scroll through pages and what you click on.
This helps us make the website simpler to use and work better for our customers.

Session ID

a unique number that lasts for the duration of your visit

3 Months
Reevoo
  • reevoo__utma
  • reevoo__utmc
  • reevoo_sp_id.xxxx
  • reevoo_sp_ses.xxxx
  • reevoomark_marker
Third Party Enables us to show customer reviews
and track their usage

_utmz

records if you came from a search engine
(and if so, the search keyword used),.

__utma

stores the amount of visits (for each visitor),
the time of the first visit, the previous visit, and the current visit

__utmc

are used to check approximately how fast people leave


User ID

a unique number that allows you to be tracked over subsequent visits

2 Years
Zendesk
  • __zlcmid
Third Party We use zendesk to provide live customer service chat on our Site.

Cookie stores Zopim Live Chat ID to identify the device during visits

1 Year